A whack on the side of the head ebook


 

Editorial Reviews. Review. 'Business brilliance!' -- USA Today 'This new WHACK is even more . So happy to have this ebook version now. Waiting for Roger's Kick in the Seat of the Pants ebook version! All Roger's books, app, and Whack tools are far far. Compre A Whack on the Side of the Head: How You Can Be More Creative ( English Confira também os eBooks mais vendidos, lançamentos e livros digitais. A Whack on the side of the Head. A Kick in the seat of the Pants. A Whack on the Side of the Head. How You Can. Be More Creative. Roger von Oech's Creative.

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A Whack On The Side Of The Head Ebook

A whack on the side of the head by Roger Von Oech, , U.S. Games Systems edition, in English - Rev. ed. A WHACK ON THE SIDE OF THE HEAD! Originally Extracted from: “A Whack on the Side of the Head: How to Unlock Your Mind for Innovation. This work offers a summary of the book "A WHACK ON THE SIDE OF THE HEAD: How You Can Be More Creative" by Roger Van terney.info A Whack On The Side.

Shelves: non-fiction-philosphy , non-fiction-self-improvement , non-fiction-art-theory , non-fiction-crafts I read this book in a couple of hours. It's an older book that has been on my shelves for an age. Maybe two ages. It's the version and lacks the slick, over-designed look of today's books. It has comments by people relevant at the time. In fact, it was from a time when our industries were still relevant. Before we started truly believing that Americans are no longer innovative industrialists.

We need a way to generate new ideas. Creative thinking is that means, and like its biological counterpart, it is also pleasurable. What is creative thinking?

What makes the creative person tick? The creative person wants to be a know-it-all. He wants to know about all kinds of things. Because never knows when these ideas might come together to form new ideas. It may happen six months or six years down the road. But he has faith that it will happen. There are two main reasons.

A whack on the side of the head ( edition) | Open Library

The author calls these attitudes mental locks. There are ten mental locks in particular which I have found to be especially hazardous to our thinking: 1. This approach is fine for some situations, but many of us have a tendency to stop looking for alternative right answers after the first one has been found. Tip 1: A good way to be more creative is to look for the second right answer.

There are many ways to pursue this answer, but the important thing is to do it. Tip 2: The answer you get depends on the questions you ask. Play with your wording to get different answers.

One technique is to solicit plural answers. Its use is especially appropriate in the practical phase of the creative process when you are evaluating ideas and preparing them for action. If you consider yourself to be uncreative, you will be that too. A Whack on the Side of the Head - Page 2 -. The Right Answer Main Idea Main Idea Creative thinking is the ability to combine non-related ideas into One way to become more creative is to always look for a second new and effective combinations.

It is the practical application of and third right answer to every question. Never be satisfied with knowledge and experience in new ways. The biggest barriers to just one correct answer. The mind has a built in filtering ability. This means that in the Supporting Ideas booming confusion of a noisy room, you can carry on a In any commercial project, it is imperative to go beyond what conversation with the person next to you.

Your mind filters out worked in the past and to come up with new approaches. The everything else, and tunes in to the one thing you concentrate on. A formal education teaches you the concepts to use to Ask yourself a simple question; understand any subject.

You also learn how to search for When was the last time you came up with a creative idea? However, the education system is also geared towards This question gets at the essence of creative thinking - namely, training people to stop looking when they have found one correct why challenge the rules and think creatively.

There are two good answer to any question. This may be fine for maths where only reasons; one answer logically exists, but life is often a choice between 1. When circumstances have changed, it is no longer possible to conflicting values, and a number of "correct" answers exist. If you solve todays challenges with yesterdays methods. Creative thinking is incredibly good fun, mentally stimulating may be missing other better answers that also exist.

In the real world, flexibility is required to survive. If you constantly Creative thinking is the practical application of a blend of follow the first answer to every question that arises, you can be knowledge and experience in a previously untried combination missing huge opportunities.

The more possibilities you have to which opens the way to new applications. It is the practical choose from, the better any decision can be.

In practice, it is process leading to new possibilities and to change. Creative usually the second or subsequent right answer that holds the thinking usually requires taking a known fact and considering it in creative key to solving any problem or challenge.

So how do you mentally encourage more than one right answer Some people have a lot of trouble thinking creatively. This can be to every question? Try these ideas; for any number of reasons, including; 1. Try changing the wording on the question to lead your 1.

In most daily activities, creativity is not required and efficiency thoughts in different directions.

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In most of our daily lives, we 2. Look for multiple answers to every question you ask. Thinking creatively must 3. Fully expect to come up with a number of answers to every be a conscious effort. Education systems reward following established procedures 4. Refuse to limit your thoughts to traditional ideas. Try the rather than creative thinking. We are encouraged to learn bizarre, novel, impractical or strange approaches.

Key Thoughts 3. Many people have personal belief systems that place a high value on approaching challenges using existing procedures. Discovery consists of looking at the same thing as everyone else These attitudes are mental locks that stymie creative thinking. In and thinking something different. Sometimes, you need a mental "whack" on the side of Nobel prize winning Physician the head to get you to break those mental locks and shake you Children enter school as question marks and leave as periods.

These Neil Postman, Educator "whacks" may be self induced by a desire to think creatively, or Nothing is more dangerous than an idea when its the only one they may be forced on you by external circumstances, but the you have.

It can help a person spot Linus Pauling, Nobel prize winning chemist a problem before it arises, uncover an unexpected opportunity or Inventing is a skill that some people have and some people dont. But you can learn how to invent. You have to have the will not to jump at the first solution because the really elegant solution might Make it a habit to constantly look for ways to open your mental be right around the corner.

An inventor is someone who says, locks long enough to do some creative thinking. Thats Not Logical Example of a Metaphor Main Idea A few years ago, I read about the efficiency of locomotion for Some people become afraid to think of something creative various species on the earth, including man. The study because they are afraid others will brand their idea as being "not determined which species was the most efficient, in terms of logical".

In reality, logic is only essential during the practical phase getting from point A to point B with the least amount of energy of bringing any idea to fruition. Dwelling on logic in the imaginative exerted. The condor won. Man made a rather unimpressive phase stifles the creative processes. The best ideas come from a balanced mix of creative non-limited But someone there had the insight to test a man riding a bicycle. This illustrated mans in the practical phase. When he created the bicycle, he created a tool that amplified an inherent ability.

Thats why I like to Supporting Ideas compare the personal computer to the bicycle. The personal There are two main phases in the development of new ideas; computer is a 21st century bicycle, if you will, because its a tool 1.

An imaginative phase where ideas are generated and played that can amplify a certain part of our inherent intelligence This phase looks at the rules and considers where these Steve Jobs, co-founder of Apple Computers rules should be broken.

There are no boundaries or rules to Key Thoughts follow. Any problem can be examined from any angle and There are two kinds of people in this world; those who divide ideas from any discipline can be intermingled.

A practical phase, where ideas are evaluated and used. This Kenneth Boulding, Economist phase looks at the requirements to meet the deadline imposed, and gets something done. I believe that the mind is not only a computer that processes information, its also a museum that stores experiences, a device Both phases are required, and both have their own sets of that encodes holograms, a playground in which to play, a muscle strengths and weaknesses. Each phase is appropriate at different to be strengthened, a workshop in which to construct thoughts, a times in any project.

If you limit your imaginative phase to logical debating opponent to be won over, a cat to be stroked, a and established ideas alone, you limit the outcome to known funhouse to be explored, a compost pile to be turned and solutions.

Similarly, if you allow the practical phase to include forty-three others. There are a lot of right ways to model the mind ambiguity, you end up with something impractical. Society and especially the educational system is generally Roger Von Oech, Author geared towards logical thinking alone. Non-logical or creative thinking is frowned upon and discouraged.

Metaphors are an effective way of encouraging creative thought. Metaphors help us to understand one idea by using some other concept, and then examining the similarities or differences.

In fact, the use of metaphors is the only way thinking grows. People tend to examine the unknown in the light of how it compares to the well established. Cars were originally called "horseless carriages", locomotives were "iron horses", etc. In a way, a metaphor is a mental map - a way to comprehend something new using something familiar.

Metaphors excel at making complex processes or ideas easier to understand. They are analogies which give a new perspective on both the familiar and unfamiliar.

Metaphors are an excellent tool for creative thinking. When you start trying to make a metaphor about any challenge, you are starting to come up with innovative ways to approach the goal. You are bringing the advantages of a seemingly unrelated discipline to bear on the problem at hand.

It is from this mix that the most useful creative ideas flow. Pay close attention to the metaphors people around you are using. Consider how a change in metaphors would change their entire outlook. Then examine the metaphors in your own life that you taken for granted, and consider how these may inadvertently be channeling you along predetermined paths rather than allowing full creative freedom.

A Whack on the Side of the Head - Page 4 -. Follow The Rules 4.

A Whack on the Side of the Head.pdf

Be Practical Main Idea Main Idea Challenging the accepted way that things have always been done Most of the really useful ideas have come from practical people is one avenue of creative thinking. It may not necessarily lead to who were prepared to think imaginatively and convert those ideas a good solution, but never be afraid to challenge the normally into reality.

Human thoughts are not limited to the real or the present. This Supporting Ideas means we have the unique ability to generate ideas which are The human mind excels at recognizing patterns, sequences, unrelated to any real world constraints. It also means we can cycles, shapes, processes, similarities and probabilities.

Patterns, in particular, become rules for our own personal Two ways to prime creative thoughts are; lifestyle. However, sometimes to think creatively, we have to be 1. Ask "what if" questions. Forget the realities, and let your prepared to look outside the established patterns.

Otherwise, we imagination run riot.

A whack on the side of the head

What if physical laws were not present? What if another situation arose? The possibilities are endless, Every great advance in mankind has originated with someone but the aim is to think along different lines from those you who was willing to break the rules and look outside the accepted automatically follow, without even realizing it. Accept no norms for something creative.

For example, many sports have assumptions and consider the results. For example, you may consider "what if" someone famous were confronted with this challenge.

What would be their Creative thinkers are constantly challenging the rules. They approach? They realize that problems need not necessarily be solved with Alternatively, try looking at any problem from the perspective set rules, but the rules themselves are open to negotiation. How Culture and society in general are organized to exert peer would you view things?

This is of practical value in sometimes yield practical results. Use mental stepping stones. These are provocative ideas that creative approach.

Breaking the rules doesnt mean doing stimulate creative thoughts. Their value lies in where they anything illegal, immoral or unethical. It simply means challenging lead, not in and of themselves. Often a stepping stone is an societys unwritten laws and conventions. It means not limiting the impractical idea which eventually leads to a practical, creative possibilities of a solution because of peer pressure.

Challenging the rules may or may not prove to be effective, but it In other words, a stepping stone suggests an impractical way is generally worth the effort. When you are method centered to solve a problem, but by considering that idea, you get to a rather than result oriented, you can fall into the trap of thinking practical idea which will achieve the same end.

They are a along extremely restrictive lines. Get into the habit of periodically examining all sacred cows. Its In general, asking "what if" questions or using stepping stones are great for company morale, for example, to hold a rule examination frowned upon because of their impractical nature. This is and decide which company rules should be discarded or understandable if you want to live in the real world.

However, the replaced. Do the same thing within your own life. There is a direct most creative and most profitable ideas in history have come link between elimination and innovation. Its also great fun to be when people have had the ability to take a small step backwards able to rid yourself of outdated advice and patterns.

The trick possibly lies in the balance, but dont neglect the creative possibilities. The first is change. We need a way to generate new ideas. Creative thinking is that means, and like its biological counterpart, it is also pleasurable.

What is creative thinking? What makes the creative person tick? The creative person wants to be a know-it-all. He wants to know about all kinds of things. Because never knows when these ideas might come together to form new ideas. It may happen six months or six years down the road. But he has faith that it will happen. There are two main reasons. The author calls these attitudes mental locks. There are ten mental locks in particular which I have found to be especially hazardous to our thinking: This approach is fine for some situations, but many of us have a tendency to stop looking for alternative right answers after the first one has been found.

Tip 1: A good way to be more creative is to look for the second right answer. There are many ways to pursue this answer, but the important thing is to do it. Tip 2: The answer you get depends on the questions you ask.

Play with your wording to get different answers. One technique is to solicit plural answers. Its use is especially appropriate in the practical phase of the creative process when you are evaluating ideas and preparing them for action. When you are searching for ideas however, excessive logical thinking can short-circuit your creative process. For more and better ideas, I prescribe a good dose of soft thinking in the germinal phase, and a hearty helping of hard thinking in the practical phase.

You often have to break out of one pattern to discover another one.

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