This article covers how to track downloads as goal conversions. To do this, you will first need to configure the download link in one of two ways: as an event; as a . But you can setup Google Analytics to track your downloads. Do you have a whitepaper, ebook, PDF, or other files offered as downloads on. Pairing Google Tag Manager with Google Analytics allows you to measure PDF views as a goal.
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Setting up Events & Custom Goals in Google Analytics 7 When we think of Google Analytics Goals, we typically think of tracking . a document like a PDF?. When it comes to online analytics and optimization, the importance of tracking goal conversions cannot be overstated. Knowing how many. 4 days ago By default, Google Analytics doesn't support file downloads tracking. The domain of the PDF link need to be the same as the domain the user.
Goals do not influence metrics like Session Duration or Bounce Rate. You can change their definition at any point, but the change will only work going forward.
You can only have 20 goals per view. This does not change with Google Analytics You can create multiple views though.
Why is this information important? Why do we care how many people filled out a contact form or downloaded a PDF? Your website should be bringing you business or meeting your objectives.
Of all of the ways that people are finding your site, which traffic source is most likely to get someone to fill out the contact from or download that PDF? Consider where else this information will be helpful. Look into the Audience reports to understand the interests and demographics of users that convert and look for segments that seem to be converting at a higher or lower rate. Note that the only required descriptors are category and action, i. If we only had one menu, we could format our tagged link as follows:.
If you have, create the new goal in any free Goal set. Pete Menu Download.
Note that this is only for your internal reference. Do you track conversions on your website?
What sort of goals have you set up? Article created by: Meriel on March 1, 8: About Meriel Meriel Lesseig has written 36 post in this blog. Congratulations, you just configured conversion goal tracking for your downloadable file s!
Do NOT use keywords in the name field. Let's have a personal and meaningful conversation. Your Comment. Your Real Name.
Your Email Address. A few benefits of file downloads tracking are: You can discover how popular your downloadable resources are. You can determine which you should offer more of — and which one is a waste of your time.
You can save your time and money by only producing the downloads your audience actually wants. The domain of the PDF link need to be the same as the domain the user is on or a subdomain.